PRIVACY POLICY
1. Who We Are
Chronic Cardio™ fuels endurance athletes with real-food gels and straight-talk science. Protecting your data is part of that radical honesty.
2. What We Collect
| Category | Examples | Legal Basis (GDPR) |
|---|---|---|
| Identity & contact | name, shipping address, email, phone | Contract / Legitimate Interest |
| Payment | masked card / UPI token; no raw card data ever hits our servers | Contract |
| Usage & device | pages visited, clicks, approximate location, device type, cookies | Consent (analytics) / Legitimate Interest |
| UGC ("Stories", reviews) | text, photos, videos you submit | Consent |
We never knowingly collect data from children under 16.
3. How We Use It
- Fulfil orders & customer support
- Performance analytics to keep the site fast and bug-free
- Email updates & marketing (only with opt-in; easy one-click unsubscribe)
- Legal compliance (tax, accounting, recalls)
4. Sharing & Transfers
We share only with trusted processors that help us run the business (payment gateways, warehousing, email platform, analytics provider). All must meet EU-standard contractual clauses or equivalent safeguards. We do not sell or rent your data to third parties. Ever.
5. Your Rights
- Access, correct, delete, port or restrict your data
- Opt-out of marketing at any time
- Withdraw consent where given
- Lodge a complaint with your local supervisory authority
Email aman@chroniccardio.com for any request - we reply within 2 days.
6. Security & Retention
We use TLS 1.3 encryption in transit, AES-256 at rest, and role-based access. Data is held only as long as required for the purpose (tax law: up to 7 years; marketing: until you unsubscribe).
7. Cookies (very few)
Essential (site core), Analytics (anonymous traffic patterns), Marketing (only if you say "yes"). The full cookie list lives at /legal/cookies.
8. Changes
If we tweak this policy, we'll post the new version here and, if material, email you 30 days before it takes effect.
9. Contact
Aman Rai
E-mail: aman@chroniccardio.com